Positronic Parking
Privacy & Cookie Policy
1. Legal Framework and GDPR Compliance
This Privacy Policy explains how we collect, process, and protect your personal data in connection with our automated parking services.
Data Controller Identity: The data controller responsible for processing your personal data is Asya (Company registration number: 40203171916, Address: Dārzu iela 6, Ventspils, LV-3601, Email: info@positronicparking.com, Phone: +371 26401317).
Data Protection: If you have any questions regarding your privacy, personal data processing, or if you wish to exercise your rights, please contact us at info@positronicparking.com.
Notice of Camera Surveillance: Please note that parking facilities may be equipped with CCTV and Automatic Number Plate Recognition (ANPR) systems. Responsibility for the use of these systems and for ensuring that appropriate informational signage is clearly displayed at entrances and throughout the parking areas, in accordance with applicable data protection laws, lies with the parking operator and/or the parking owner, not Positronic Parking.
Our data processing is strictly governed by the General Data Protection Regulation (GDPR).
Industry-Specific GDPR Application: In the automated parking sector, your vehicle's license plate is classified as personal data. We process this data under the lawful bases of fulfilling a contract (GDPR Article 6(1)(b) — providing the parking service) and legitimate interest (GDPR Article 6(1)(f) — ensuring facility security, camera functionality, and enforcing parking terms).
2. Types of Data We Collect and How We Use It
To operate our automated, AI-driven parking facilities, we collect and process specific categories of personal and technical data:
Customer Service and Communication Data: When you contact our customer support team via email, phone, or our website contact forms (e.g., regarding invoice questions, complaints, or technical issues), we process your contact details and the content of your inquiry. Legal basis: Legitimate interest (GDPR Article 6(1)(f)) to provide effective customer service, resolve disputes, and improve our services.
Vehicle License Plates (ANPR Data): When vehicles enter or exit parking facilities managed by you, our Automatic Number Plate Recognition (ANPR) cameras capture your license plate number. This is used to register the start and end times of your parking session, calculate fees, and seamlessly verify your active subscription or payment status.
Payment Information: When purchasing a subscription, we process your payment details (e.g., credit card masked numbers, transaction IDs) to securely facilitate the billing process.
Photographs for Control Sanctions (Blurred): If a control sanction (parking fine) is issued due to a violation of the parking terms, still photographs of the vehicle are taken to document the violation. To strictly protect privacy, when these photographic files are sent to you alongside the fine receipt, any sensitive background information or bystanders in the image are deliberately obscured using a “blur” effect.
Live Video Monitoring and Error Analysis: We record and temporarily store live video footage from your parking facilities. This live video is retained for a maximum of 7 days and is never transmitted or shared with any third parties. The exclusive purpose of this 7-day video retention is technical diagnostics: it allows us to track whether the ANPR cameras are functioning correctly, verify if the AI successfully recognized the license plates, and monitor and analyze any potential system errors to improve recognition accuracy.
System Security and Fraud Prevention Logs: To ensure the security of the Positronic Parking E-platform and to detect, prevent, and troubleshoot abuse of our services, we collect technical logs. This includes your IP address, device information, browser type, and time of access when using our digital services. Legal basis: Legitimate interest (GDPR Article 6(1)(f)) to protect our IT infrastructure and prevent fraudulent activities.
Subscription and Account Data: When purchasing a monthly subscription for detecting vehicle entry and exit from the parking facility via our E-platform (positronicparking.com), we collect only the information necessary to enter into and fulfill the parking agreement with you. This includes:
- Personal Identification and Contact Details: First name, last name (or company name), email address, and phone number.
- Parking Details: the country where the parking facility is located.
- Billing Information: VAT number (for corporate entities) and necessary billing address details.
Recurring Payment Processing: If you explicitly opt-in for automatic/recurring subscription payments, your payment card details (Visa or MasterCard) will be securely processed to deduct the subscription fee at the end of each billing cycle. Please note that Asya does not store your full credit card details on our servers. The processing of secure online payments is handled directly by our certified third-party payment service providers (Stripe) in full compliance with PCI-DSS standards. We only retain tokenized/masked references to your payment method to facilitate the recurring billing. You have the right to withdraw your consent for recurring payments at any time by contacting us.
Legal basis for processing: Fulfillment of a contract. If you act on behalf of a legal entity, our basis is legitimate interest to manage the customer relationship and fulfill contractual obligations.
3. Cookie Policy (Tracking and Analytics)
We use cookies and similar tracking technologies on our website. Below is detailed information regarding our cookie usage:
For what purpose does the website use cookies? We use cookies for three main purposes: 1) Functionality (to remember your personal preferences, such as language and login sessions), 2) Analytics (to generate statistics on site traffic and analyze usage patterns to improve user experience), and 3) Advertising/Marketing (to target relevant advertisements to you on other platforms).
What data is collected — is it personal or anonymous? We primarily collect pseudonymous and anonymous data, such as your IP address, approximate geolocation, browser type, device information, and session statistics. Cookies do not directly identify you as an individual, but rather assign a randomly generated client identifier to your device.
Do we use analytics tools? Yes, we use Google Analytics to calculate visits and sessions, and to track overall user behavior on our site. We use specific cookies (such as _ga, _gat, _gid) to distinguish between users and manage request rates.
Is data transferred to third parties? Yes, data collected through analytical and marketing cookies is shared with third-party service providers (Google) specifically to perform the services mentioned above. They process this data securely and in accordance with GDPR. We do not sell your data.
What types of cookies are used?
- Strictly Necessary Cookies: Required for the core functionality and security of the website. These do not require consent.
- Analytical Cookies: Used by Google Analytics to gather statistics.
Is user consent requested and can it be withdrawn? Yes. When you first visit our site, you are actively asked to consent to non-necessary cookies. You have the right to withdraw this consent at any time.
Can users manage or delete cookies? Absolutely. At the bottom corner of our website, you will find a settings panel allowing you to adjust your cookie preferences. Furthermore, you can manage, block, or delete cookies directly through your web browser settings at any time.
4. Your Rights Regarding Your Personal Data
Under the GDPR, you hold extensive rights concerning your personal data. You have the right to:
- Request Access: You can ask for a copy of the personal data we hold about you (including parking history, passages, and billing data).
- Request Rectification (Correction): You can ask us to correct any inaccurate or incomplete personal data.
- Request Erasure (Right to be forgotten): You can request the deletion of your personal data, provided that we do not have a prevailing legal obligation to keep it.
- Right to Restriction of Processing: You can ask us to temporarily suspend the processing of your data.
- Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format to transfer it to another service provider.
- Right to Object: You have the right to object to processing based on our legitimate interests (e.g., direct marketing or certain types of profiling).
- Right to Human Intervention (Automated Decisions & AI): As your parking facilities rely on AI-driven ANPR cameras for automated billing, you have the right to contest any automated decision and request human review and manual correction of the license plate data.
- Withdraw Consent: Where processing is based on your consent (e.g., for non-essential cookies), you can withdraw it at any time.
- Right to Lodge a Complaint: If you believe our processing violates data protection laws, you have the right to file a complaint.
To exercise any of these rights, please contact us at info@positronicparking.com. We will respond to your request within 7 days.